Monthly Archives: September 2013

Marketers Used to Get Away With (benefiting from) Murder

In 2001, Alan Jackson wrote a song about the murder of thousands of innocent Americans.  The song earned him multiple CMAs and a Grammy.  And, because he refuses to be transparent about how he spent the millions of dollars he earned from the song, we are left to assume it was a very profitable marketing […]

Social Media Marketing: Risk + Creativity

In the video below, a Marketing Team Leader from Whole Foods Market, Kelly Anne Beile, discussed the why and how behind social media marketing.  Her presentation was given to local business leaders in Lexington, KY during a roundtable discussion, which was hosted by Women Leading Kentucky. Risk + Creativity Risk.  As shown in the video […]

“You Can’t Really Use Social Media to Raise Money”

Justin Ware, of Bentz Whaley Flessner, disagrees with the statement, “you can’t really use social media to raise money.”  In a recently released video, Ware shared how nonprofits can drastically increase the number of donors and donations by incorporating three key factors into their social media marketing efforts.  Below, the three factors that Ware discussed […]

How to Raise Socially Minded Children (Marketers should be eavesdropping)

Although most of my articles on SociallyMindedMarketing.com are written for marketing professionals about emerging trends and issues in marketing, my passion for socially minded consumerism is the underlying theme for this site and what drives all of the posts.  Therefore, instead of writing this article from the perspective of a marketer wanting to help socially […]

Ethan McCarty

Digital strategy | Social business | People-centric biznology

Alana Harris Photography

some of my favorite photos and their stories

bantrr

A Friendly Debate about Modern B2B Marketing