Tag Archives: @AnnaSeacat

Zebra Print, Chandeliers, and an Alluring Relationship

This article was written in conjunction with Women Leading Kentucky, which is an exceptional nonprofit organization designed to uplift business leaders and students through roundtable discussions, networking events, and annual scholarships.  The roundtable discussions and networking luncheons hosted by Women Leading Kentucky sell out quickly, so please reserve your spot for the next event today: […]

Whole Foods Market Becomes a Leader in Corporate Ethical Decision Making

This presentation will offer a historical analysis of Whole Foods Market’s involvement in the GMO (Genetically Modified Organisms) crisis to show that an obligatory ethical decision concerning the crisis was very likely and perhaps even predictable.  It will also be proposed that Whole Food Market’s decision in response to the crisis was an ethical one.  […]

Social Media Marketing: Risk + Creativity

In the video below, a Marketing Team Leader from Whole Foods Market, Kelly Anne Beile, discussed the why and how behind social media marketing.  Her presentation was given to local business leaders in Lexington, KY during a roundtable discussion, which was hosted by Women Leading Kentucky. Risk + Creativity Risk.  As shown in the video […]

How to Raise Socially Minded Children (Marketers should be eavesdropping)

Although most of my articles on SociallyMindedMarketing.com are written for marketing professionals about emerging trends and issues in marketing, my passion for socially minded consumerism is the underlying theme for this site and what drives all of the posts.  Therefore, instead of writing this article from the perspective of a marketer wanting to help socially […]

Is Your Organization Transparent Enough? Easy Ways to Become a Leader in the Transparency Movement.

In “Ethical Marketing” the authors begin the book by describing the following marketing campaign: “Ford recruited several opinion leaders in a few markets and gave them each a Focus to drive for six months.  The responsibility of these individuals was to hand out Focus trinkets and talk up the car to anyone who expressed interest […]

Can an Ecommerce Site Benefit from Social Media Games?

I really enjoyed the section of Altimeter’s Rise of Social Commerce 2010 presentation that illustrated Wet Seal’s social network game (p. 37).  The game that Altimeter described was designed as a mobile Facebook application, which allowed “fans to run their own virtual Wet Seal stores, where they can build their own assemblages of Wet Seal clothing […]

Sample Search Engine Marketing Plan (Free – No Strings Attached)

For those of you who think my blog posts are too long and/ or wrongly utilize an academic writing style, rather than a conversational one, you are in for a real treat. In an effort to show the critical importance of investing in SEM (search engine marketing), I am offering a free sample of an […]

Ethan McCarty

Digital strategy | Social business | People-centric biznology

Alana Harris Photography

some of my favorite photos and their stories

bantrr

A Friendly Debate about Modern B2B Marketing