Tag Archives: Michael Porter

Corporate Social Responsibility vs. Ethical-by-Design (Shared Value)

I first noticed the One Degree Organic Foods’ brand on the shelf at my local Whole Foods Market, because, unlike most products, its packaging displayed a rather large QR Code.  When I picked up the brand’s 3 pound bag of quick oats for closer examination, what I saw inspired me to put back the oats […]

How to Raise Socially Minded Children (Marketers should be eavesdropping)

Although most of my articles on SociallyMindedMarketing.com are written for marketing professionals about emerging trends and issues in marketing, my passion for socially minded consumerism is the underlying theme for this site and what drives all of the posts.  Therefore, instead of writing this article from the perspective of a marketer wanting to help socially […]

Ethan McCarty

Digital strategy | Social business | People-centric biznology

Alana Harris Photography

some of my favorite photos and their stories

bantrr

A Friendly Debate about Modern B2B Marketing