Tag Archives: Socially responsible business

Teflon & Pink Slime: How Corporate Giants are Using Social Media Marketing within Crisis Management Plans.

In the following article, it will be shown how social media marketing was employed by DuPont and Beef Product, Inc. in an attempt to overcome their respective public relations crises.  It will be suggested that socially minded consumers can publicly oust irresponsible organizations via new media. Read this article if you are a marketer at a […]

How Socially Responsible Businesses can Use Social Media to Attract Teens and Search Engines

              A recent article in the Huffington Post utilized research from Mintel to conclude that if marketers in the organic and sustainable industries are “hoping to woo true environmentalists with your green products or services, you should aim for social media tactics that target young people, who have larger circles and are more prone […]

Ethan McCarty

Digital strategy | Social business | People-centric biznology

Alana Harris Photography

some of my favorite photos and their stories

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A Friendly Debate about Modern B2B Marketing