Tag Archives: Whole Foods Market

Corporate Social Responsibility vs. Ethical-by-Design (Shared Value)

I first noticed the One Degree Organic Foods’ brand on the shelf at my local Whole Foods Market, because, unlike most products, its packaging displayed a rather large QR Code.  When I picked up the brand’s 3 pound bag of quick oats for closer examination, what I saw inspired me to put back the oats […]

Whole Foods Market Becomes a Leader in Corporate Ethical Decision Making

This presentation will offer a historical analysis of Whole Foods Market’s involvement in the GMO (Genetically Modified Organisms) crisis to show that an obligatory ethical decision concerning the crisis was very likely and perhaps even predictable.  It will also be proposed that Whole Food Market’s decision in response to the crisis was an ethical one.  […]

Social Media Marketing: Risk + Creativity

In the video below, a Marketing Team Leader from Whole Foods Market, Kelly Anne Beile, discussed the why and how behind social media marketing.  Her presentation was given to local business leaders in Lexington, KY during a roundtable discussion, which was hosted by Women Leading Kentucky. Risk + Creativity Risk.  As shown in the video […]

How to Raise Socially Minded Children (Marketers should be eavesdropping)

Although most of my articles on SociallyMindedMarketing.com are written for marketing professionals about emerging trends and issues in marketing, my passion for socially minded consumerism is the underlying theme for this site and what drives all of the posts.  Therefore, instead of writing this article from the perspective of a marketer wanting to help socially […]

Three Online Marketing Pitfalls that can be Mitigated by Employing a Social CRM Platform

Anna Seacat is a marketing consultant at Socially Minded Marketing and a graduate student at Southern New Hampshire University.  Follow her at @AnnaSeacat In a recent interview with Kelly Anne Beile, of Whole Foods Market, I learned that the Marketing Team Leaders at each of the grocery stores might start using Spredfast to help them […]

A Twitter Master: How One Woman Amassed an Impressive Twitter Following for Whole Foods Market

By Anna Seacat If you ever see Kelly Anne Beile, Marketing Team Leader at Whole Foods Market, don’t let her cool West Coast style fool you.  She was born and raised in horse country and is passionate about all-things Lexington.  This passion for her community brilliantly shines through on the successful Twitter account she maintains […]

Ethan McCarty

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